Family First Funding Announces Partnership with Jeff Lobb and SparkTank Media
Posted By Family First Funding on May 18, 2022

TOMS RIVER, NJ – Toms River-based mortgage banker, Family First Funding LLC, has announced an exclusive arrangement with SparkTank Media founder and CEO, Jeff Lobb.  This strategic partnership allows Family First Funding to add next-level technology training to their business model, including tools for social media, lead generation, digital and video marketing, online reputation, overall marketing and individualized Realtor training and coaching.

Jeff Lobb states, “This is a great opportunity to bring a valuable asset to Family First’s Real Estate partners by delivering real estate technology and marketing, training and coaching in both on-demand video and live coaching to increase agent and broker productivity and to generate more transactions.”

Family First Funding is excited to bring this unique and valuable opportunity to both their mortgage loan officers and real estate partners, as technology has rapidly entered into the industry and continues to evolve.  President Gabriel Gillen states, “We are always looking to bring added value to our real estate broker/owners. These offices will stand out from their competitors as we provide SparkTank Media’s combined services.  This program will certainly enhance the level of service that their agents will be able to provide to their customers, as well as a valuable tool in recruiting new agents.”

Executive Business Director Thomas Sirico adds: “Bringing Jeff Lobb to our partner branches will offer an exciting opportunity to open doors to new business, as well as solidify existing relationships.”


About Family First Funding LLC

Family First Funding LLC is a Mortgage Banker licensed in NJ, NY, PA, CT and FL (NMLS# 810371), offering high-quality mortgage banking and brokering services to residential and business customers.  Their aim is to provide their clients with fair and reasonable rates and costs, while keeping them informed and educated throughout the process.  Family First Funding LLC is a professional environment that is challenging, rewarding, creative, and respectful of their individuals and their ideals.  Family First Funding ultimately provides excellent value to its customers and fair reward to its owners and employees.


About Jeff Lobb


Jeff Lobb has been a REALTOR® for over 23 years and has more than 10 years’ experience in the Internet and Technology fields, both with Fortune 500 companies and startup ventures.  His knowledge base is very diverse, but Jeff specializes in Mobile, Social Media, Video and Digital Marketing for the Real Estate Profession.

Jeff has presented at Internet Conferences, EXIT Realty, Inman Agent Reboot, Inman Connect, XPLODE Real Estate Technology Conferences, RIS Media, Retso, Midwest Tech Fair, WCR, and many real estate boards and MLS’s.  Recently, the Swanepoel Power 200 ranked Jeff in the Top 20 Most Powerful in Social Media.  He has also recently been named Inman’s Top 100 Most Influential Leaders in Real Estate for two consecutive years.  Today, he takes a leadership role as CEO with his own brand SparkTank Media, a Speaking, Training, Coaching and Consulting Company.

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